Cookie Policy

This Cookie Policy explains how PixelShield ("we", "our", "us") uses cookies and similar tracking technologies when you visit our website, mobile application, or use any related services ("Platform").

By continuing to browse or use PixelShield, you consent to the use of cookies as described in this policy.

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help us recognize your device, remember your preferences, improve performance, and deliver a better user experience.

Cookies may be:

• First-party cookies – set by PixelShield
• Third-party cookies – set by external analytics, advertising, or service providers

Cookies do not give us access to your personal device or files.

2. How We Use Cookies

PixelShield uses cookies for the following purposes:

A. Essential Cookies (Strictly Necessary)

Required for the Platform to function properly.

These include cookies for:

• Logging in and authenticating users
• Keeping accounts secure
• Enabling navigation
• Managing sessions and core functionalities

Without these cookies, PixelShield may not work correctly.

B. Performance & Analytics Cookies

Used to understand how users interact with the Platform.

These help us:

• Analyze traffic
• Improve user experience
• Identify errors or performance issues
• Optimize features and content

Examples include Google Analytics or similar tools.

C. Functionality Cookies

These enhance your experience by remembering:

• User preferences
• Saved filters or search settings
• Recently viewed items
• UI preferences (theme, language, etc.)

They make the Platform more personalized and convenient.

D. Advertising & Marketing Cookies

Used to deliver more relevant ads and measure campaign effectiveness.

They may:

• Track user behavior across sessions
• Build anonymized user segments
• Prevent repetitive or irrelevant ads

Third-party partners may also use these to personalize ads outside PixelShield.

E. Security Cookies

Used to ensure browsing safety by:

• Detecting malicious activity
• Preventing fraud
• Protecting user accounts and data

3. Types of Cookies We Use

4. Third-Party Services That May Use Cookies

We may integrate cookies from services such as:

• Google Analytics
• Google Ads / Pixel
• Facebook Pixel
• Stripe or Razorpay (payments)
• CDN and hosting providers
• Live chat or CRM integrations

These services have their own cookie/privacy policies.

5. Your Cookie Choices & Control

You have the right to control how cookies are used.

You can:

• Change browser settings to block or delete cookies
• Disable non-essential cookies through our Cookie Consent Banner (for GDPR regions)
• Opt out of targeted ads using ad preference tools (Google, Facebook, etc.)

If you disable certain cookies:
Some features—such as login, booking, or personalized recommendations—may not work correctly.

6. Legal Basis for Using Cookies

PixelShield follows global compliance standards:

GDPR (Europe & UK)

We use:

• Consent for non-essential cookies
• Legitimate interest for essential cookies

ePrivacy Directive (EU Cookie Law)

We provide clear disclosure and consent controls.

CCPA / CPRA (California)

California users may:

• Opt out of "sale" or "sharing" of data
• Request data access and deletion

Other Regions

We adopt best global practices to ensure compliance with local laws.

7. Updates to This Cookie Policy

We may update this policy to reflect:

• Changes in law
• Changes in technology
• Updates to PixelShield functionality

We encourage users to review this policy periodically.

8. Contact Information

If you have questions about this Cookie Policy or want to request changes to your cookie preferences:

📧 support@pixelshield.com

This Cookie Policy is effective as of the last updated date mentioned above and applies to all users of PixelShield.